Samsung Audience Measurement

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Uploaded by on Dec 15, 2010

Leapfrog AVIT is a Samsung Advantage+ Partner

Samsung PROM is an integrated content-management solution for digital signage that allows users to change contents in real-time based on measured audience characteristics such as size and demographics. Samsung PROM automatically detects and tracks viewers' faces captured by high-resolution wide dynamic range (WDR) camera, which is called Samsung PROM. Samsung PROM generates data for advertisement played with digital displays by analyzing faces of people watching the displays. The Samsung PROM camera is easily installed on top of your screen, and the system is easy to set up and operate.

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