Women's Aid Ad: Isn't it time someone called cut?

Keira Knightley stars in this powerful ad for Women's Aid that aims to raise awareness of domestic violence. The ad was directed by Joe Wright (Atonement, Pride and Prejudice).

Agency: Grey London
Production company: D.A.B Hand Media
Director: Joe Wright

Category:

Nonprofits & Activism

Tags:

• women's aid
• charity
• domestic violence
• campaign
• keira knightley
• celebrity
• actress
• film
• advertising

[KayRay4]

this is so scary. the first time i saw this i was pretty traumatized

[rachelclarkson1]

she is an amsing actrress..this is like relly rather scary

[UltraProle21]

they should start a campaign to end domestic violence against children by women, considering women murder their children all the time.

[TheMmunoz7]

An OMG! moment!!!!!!! Horrific gut wrenching feeling in my stomach!!!!!!!!!

[ColibriAnna08]

I understand what you mean. Men are also the victims of domestic violence. But, and we have to be brutually honest here, the damage violent women cause to men in no way compares to the damn violent men cause to women. Men are the stronger sex, physically. Most men can defend themselves against a violent partner, but chose not to. Arguably, nearlly all women cannot defend themselves. The bottom line is a man can kill a woman with his bare hands. That's why it gets more attention.

[ColibriAnna08]

@ds64marjo64ds Well, are you quite pathetic and obsessed with hatred? =P

[trueswordsexpert0909]

@YakNarf I would love to see that study because every (non feminist) study I have come across confirms DV to be about equal between male and female victims.

Also keep in mind that men dont report it for fear of social stigma not being believed or the fact that their is nowhere where they can go (DV shelters turn away men) so please provide the link to me because I have a link on my channel to 275 DV studies that confirm women to be equally violent in relationships compared with men.

[trollsarevirgins]

@YakNarf When you worked with victims of domestic abuse, did the organisation you worked with work with male victims of domestic abuse too, or was the organisation set up as for women only? I do not support DV in any of its forms, whether committed by men or women, and ALL victims need support.

[trollsarevirgins]

@trollsarevirgins For example, according to the U.S. Department of Justice Bureau of Justice Statistics report published May, 2000- from their data- "in 1998, women experienced at least 900,000 violent offences at the hands of an intimate, and men were victims of at least 160,000 violent crimes by an intimate partner. Their report did not mention emotional abuse, harassment or stalking." Tainted data? Or true?

[trollsarevirgins]

@YakNarf Pretty startling statistics. Is that based on hospital admissions, self- divulging questionnaires from abusers, self- divulging questionnaires from abused, online polls or phone polls of representative areas? If these statistics are correct and not tainted I am surprised. So far every statistic I've read- by both Men's Rights Associations and by Government associations- has been tainted data.

[Drakeforever]

LOL it's great from 1:23 onwards