"Spread Your Wings" /AdAid 2008 - Creatives For Creatives

To young copywriters and art directors everywhere: Nothing can stop you!

During this recession, the advertising class of '09 from Berghs School of Communication needs help and support. That's what we in the class of '10 are trying to give them. We wrote and recorded a song, sold it at some of Swedens leading advertising agencies (at the price they were willing to pay) and held a benefit gala at the school. All the money we recieved was given to the graduating class to help them complete their portfolios.

The result:
*Over €120 was recieved during the first day
*The single sold out in one afternoon
*Article at resume.se, Swedens most well visited webbsite for advertisers
*Several blog posts about the project
*The largest number of positive RSVP:s from the agancies to any party at Berghs.
*And this is only the beginning...

(Well, actually we just hijacked the music competition "Berghs Rock". And won it)

Category:

Music

Tags:

• AdAid
• Recession
• Financial
• Crisis
• Berghs
• Rock
• Advertising
• Music
• Video
• Benefit
• Gala
• Bad
• Times
• Band
• Aid
• Michael
• Jackson
• Choir
• Stars
• Sweden
• 80's
• Recording
• Studio
• Live
• Postironi
• We
• are
• the
• world
• Do
• they
• know
• it's
• christmas
• Reklam

[MiaAkestam]

Gott nytt år ettorna!

[OssianPosse]

Inte så mycket att säga ... Magi. Specialpris på guldägget!!

[stenis666]

We need more people like these guys. Makes me warm inside! Marry X-mas everyone!

[oskarwes]

awesome! =)

[waldekrantz]

underbart!