Sven Hamrefors, professor, presents ground-breaking results from the research project Business Effective Communication. The research project is a co-operation between the Swedish Public Relations Association (Sveriges Informationsförening), the Mälardalen University and the Stockholm School of Economics (Handelshögskolan i Stockholm).
The final report from the research project will be translated and available for free on the SPRA website shortly.
Brief introduction to the future work practice amongst communication professionals.
Way to go Sven!
flandqvist 2 years ago