Don't buy into "magic pill" Social Media ROI calculators.
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Hey, just found out about this, a year later. Do your homework next time.
1. You got it wrong. Charlene and I didn't put this site up, the site took a page from our book of 2008 and made it into a calculator.
2. The page in the book was intended to show some of the types of things you could do to measure ROI -- and that was in 2008. It was never intended to be comprehensive.
Next time, ask first.
jbernoff 1 year ago
It's the light in the room. Yeah, behind u! Ur camera doesn't pick up like the way ur eyes do. Get a brighter light for ur room. Hello!
LycanthrA 1 year ago
Thank you for clarifying this issue and continuing your efforts to communicate about true social media marketing ROI!
AllStagesMarketing 2 years ago
Wow such a nice way of destroying the bunkum of this calculator and probably still keeping on site with Charlene Li and the "social media experts" behind it. Outstanding personal style!!
walteradamson 2 years ago