Synopsis: The crave for a cigarette is like a monster within. Feed it and it will just grow bigger. Feed it some more and you will become weaker. Become weak and itll take over your life, eating you from the inside. But for a man who considers himself strong, he is about to encounter the crave monster like never before. And the only way he can fight this battle, is to run from the crave for three minutes!
Purpose: Very first university video project requiring a single shot running at a minimum of three minutes. Rather than recording randomly for three minutes, a short horror film was created depicting a cigarette crave [in the form of a demon only visible to its prey] attacking an individual that is in the process of giving up on smoking.
Release: March 2004
The message at the end reads "A crave lasts for 3 minutes... we dare you to run for 3 minutes!"
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