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What Is The Tao Of Twitter? Author Mark Schaefer On Twitter's ROI.

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Uploaded by on Sep 1, 2011

Mark Schaefer recently released his new book The Tao Of Twitter. His book has been getting a boatload of 5 star reviews by readers on Amazon. I wanted to learn more about why Mark wrote a book on Twitter this late in the social media game. His answers might surprise you. They did me, and showed that he is clearly ahead of the curve.

For More Social Media Smart Practices Visit The @Steveology Blog Here http://stevefarnsworth.wordpress.com/

This video was shot using video conferencing technology provided by Evogh. To learn more go to www.evogh.com.

Interviewed:
Mark Schaefer http://www.linkedin.com/in/markwschaefer
Executive Director
Schaefer Marketing Solutions http://www.businessesgrow.com/

Steve Farnsworth provides digital/social media marketing services and training for companies so they can take strategic advantage of New School Marketing to increase customer preference for their brand, shorten their sales cycles, and generate more qualified leads.

New School Marketing Training and Services for Digital/Social Media
* Increases Customer Preference
* Shortens Sales Cycles
* Generates Better Qualified Leads

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  • Awesome interview Steve! Twitter is has really changed the way businesses have to market themselves.

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