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PepsiCo's Dream Machine in Action

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Uploaded by on Apr 26, 2010

PepsiCo debuted its new Dream Machine, a new recycling kiosk, at the Dream Hotel in New York City on the eve of Earth Day 2010 with the help of actress Aisha Tyler, PepsiCo's Jeremy Cage and Waste Management's CEO David Steiner. Take a look as The Resident takes you through a tour of the machine in addition to showing why PepsiCo is dedicated to increasing our country's recycling habits and helping our veterans.

Learn more at http://www.facebook.com/dreammachine

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  • nice

  • @backwardthinker: If you want to be a presumptuous jerk about it then yes. Take it at face value. There is a need for more direct recycling. Here it is.

    @mkeen1 you can do that but those bottles are not allowed everywhere and bottled water(at least the purified ones) are of far superior quality to local cities. Much safer and go through a far more rigorous process.

    @AnnaKBrisvegas: Using glass bottles is inefficient and dangerous and exorbitant in price.

    Appreciate the idea!

  • I wonder if Pepsi has ever been to a supermarket in Germany... They've had way better recycling than the US for years, and they don't need weird machines with flashing screens to have citizens use them.

    This video is ridiculous. If Pepsi really wanted to improve their environmental practices, they'd go back to using glass bottles and re-use them rather than recycle.

  • Or maybe just fill a bottle up at home and take it with you? Ridiculous.

    By buying bottled water you are being charged 10,000 times more than it would cost from a tap. Think about that.

  • The purpose of this machine is to massage the Corporate Socila Responsibility of Pepsico , right ?

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