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Casual Games 2.0: The Brutal Truth | George DONOVAN

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Uploaded by on Aug 11, 2011

With all the excitement being generated in the industry about the growth of the casual gaming market, we at Gogii wanted to take the time to reflect on the growth we have seen, and outline what we project for the next two years. Online distribution (trial to purchase), Facebook, iOS/Android, console, retail, and license revenue all played a part in the story, and there were some surprises and a lot of brutal truths that we will all need to face. Looking back and into the future, we will "lift our skirts" on a number of key stats that will give the industry a peek behind the magic curtain and us at Gogii Games.

For slides visit: http://casualconnect.org/lectures/business/casual-games-2-0-the-brutal-truth-...

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