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Ethics in Social Network Marketing

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Uploaded by on May 28, 2008

Unethical marketing practices on social media websites has backfired...badly. As in all marketing situations, it pays to have integrity. While much of social networking is out of your hands, there are many factors that you can control that will keep you out of the hot seat.

The first thing that you must always keep in mind when you embark on a social network marketing campaign is that you are joining a community. As with any community, business has its rightful place, but it does not have the right to invade people's privacy. In your face, non-targeted, spam marketing will get you nowhere in a hurry.

Most social network marketers use websites like FaceBook and MySpace to try to drive traffic to another website. While it's perfectly ethical to use social networking websites to spread a message to people who are genuinely interested, many people game the system with auto-friend adding programs and spam messages and bulletins. Again, anything non-targeted and spammy will not help your reputation.

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Howto & Style

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Standard YouTube License

  • likes, 1 dislikes

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Uploader Comments (Relativity2)

  • Real eye opener! David your videos are great, thanks again!

  • @cathyscats Thank you for your comment. I am glad it helped.

  • @cathyscats Thanks Cathy. I am glad to hear that it helped.

  • thanks for share . I think also honestly is best policy

  • @svtuition Thank you for your comment. I am glad it helped.

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All Comments (11)

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  • Thank you for your positive comments. More to come in 2009.

    David C Skul

    CEO

    Relativity

  • Thank you for your positive comments.

    David C Skul

    CEO

    Relativity

  • Now THAT is the kind of video we like to watch!!!

    Well done!!! Keep the hard work!!!

    We Wish you A LOT OF SUCCESS!!!

    Cheers!

    Eddy & Vivi

    DeAguiar

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