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Common Problems of Affiliate Programs

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Uploaded by on Feb 6, 2009

Geno Prussakov talks about 2 affiliate program problems: (i) the lack on Terms of Service, and (ii) misunderstanding of what affiliate program management is.
Blog post for this video - http://bit.ly/merchant-naivete

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  • Glad you have enjoyed it, and will definitely shoot more videos soon.

  • Awesome! Keep up the good work. More videos please. I'm going to view all of yours.

  • Thank you for your comment and your question, Michael. The exact wording I've used was: "Having no detailed Terms of Service in place makes an affiliate program vulnerable to a particular group of affiliates that are actually looking to take advantage of merchants that do not spell out what is acceptable, and what is not."

    One example may be found by fast-forwarding to the 3:28-3:42 section of the footage where I talk about trademark poachers. I discuss the other types in my blog.

  • Useful information. I would like to know more about these 'professional groups' you refer to who deliberately search for merchant/afflilate programs lacking specified TOS's in order to exploit or take advantage.

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