Since 1979, APIVITA, leading company in hair care, creates natural, effective and holistic products that are rich in plant extracts, bee products and essential oils.
Focusing on safety, naturality and a professional result in color, APIVITA creates a unique permanent hair color line that:
- Provides 100% coverage of grey hair from the first use.
- Offers a professional result with a shiny, uniform color that lasts from root to end.
- Does not contain PPD, AMMONIA, RESORCINOL, ALCOHOL, PARABENS, PROPYLENE GLYCOL, SLS, minimizing the risk of allergies and other side effects during the application.
- Is enriched with organic sunflower oil, olive oil, honey and rosemary extract that protect color from fading while treating hair and leaving it soft and healthy.
- Lavender essential oil, contained in post color treatment, offers a distinctive glow while it soothes irritations.
it's number 6.66 Intense Red
gtonia 11 months ago