Lawrence Keeley of Doblin & IIT Institute of Design: Extended Interview

Leading innovation strategist Larry Keeley is concerned that the fundamental ability to understand what's real and what's not has been lost to the current new generation of Web users. Keeley sees grave consequences in the failure of newspapers and traditional broadcast media to address what he feels is our most interesting challenge in a time when the ability to understand what is going on in the world is more important than ever.

In this video interview, Keeley expands on the recent radical shifts to media and business innovation with Ideas Project, a new website brought to you by Nokia. Ideas Project is an online space that provides a new way to interact with thought leaders and their big ideas about the future of connected communications. For more on this idea from Keeley, visit http://www.ideasproject.com.

Larry Keeley's comprehensive innovation solutions have consistently improved the success rates at companies like Aetna, American Express, Apple, BP, Coca-Cola, Ford, GE, Hallmark, McDonald's, Monsanto, Motorola, Novartis, Pfizer, Shell, SKT, Steelcase, Target, Texas Instruments, WellPoint, Whirlpool, and Zurich Financial Services. A frequent lecturer at the Institute of Design in Chicago and business schools around the world, Keeley was a Senior Fellow of the Center for Business Innovation, is a partner in the Monitor Talent Group and a board member for Chicago Public Radio, where he has charted strategy for what has become the most innovative public station in the public radio network in the US. As president and co-founder of the innovation strategy firm Doblin, he pioneers the emerging science of innovation by identifying the root causes of innovation failure and injecting better methods.

Ideas Project, a project of Nokia, brings together the most visionary and influential big thinkers to contemplate the big ideas that matter most to the future of communications. It is also a new kind of conversation platform aimed at uncovering the connections between these big thinkers and their disruptive ideas.

Explore the Ideas Project website at http://www.ideasproject.com, subscribe to its RSS feed, join its Twitter feed, and come back often to learn about great new big ideas as they break.

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Science & Technology

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