Matt Ryan, Disney Brand Management, Speaks with Disney Institute

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Uploaded by on Sep 27, 2010

Matt Ryan, Senior Vice President, Brand Management for The Walt Disney
Company describes how successful companies leverage brand identity.

Disney Institute was created to showcase Disney best practices that easily adapt to other organizations. One of the most recognized names in professional development, Disney Institute travels the world offering engaging seminars, workshops and presentations, as well as fully customized programming. To learn more about Disney Institute offerings, visit http://www.disneyinstitute.com/.

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