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2011 D&AD Student awards submission. Category - Integrated Campaign. Brand - Mcdonald's

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Uploaded by on Apr 20, 2011

A submission for the 'integrated campaign' category for the Design and Advertising (D&AD) Student Awards 2011.

The Brief:
Create an integrated campaign that celebrates the inherent democracy of the McDonald's brand.

Our response - this short film about onanism. Unfortunately, it didn't win. Can you believe that..?!

Enjoy!

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