Who "Steals" Market Share During a Recovery? by Ross Shafer

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Uploaded by on Mar 19, 2011

A 6-Time Emmy winner for his work in televison, in 1994, Ross Shafer shifted his energies to start making films and writing books on the business successes he observed in great companies. His focus was on who dominates market share...and why.

Watch his clip talking about Why Customer Service Sucks Today
http://youtu.be/8SyJTJfqhWM

Today, Ross Shafer is one of America's most sought after conference Keynote business speakers. What makes Ross Shafer so valuable is his ability to cross-pollinate fresh practices from one industry to another.

Ross Shafer's newest book (Wiley and Sons) teaches leaders and companies to realize the only way to grow in a soft ( or flat) economy is to take market share from their lazy competitors.

Ross will show you how to:
1. Legally Spy on Competitors to take advantage of their weaknesses.
2. Leverage Buying Habit Trends that your competitors are ignoring.
3. Offer dozens of Case Studies you can apply to your business.

Here is a "movie trailer" preview of Ross Shafer's newest book, GRAB MORE MARKET SHARE.
http://www.youtube.com/watch?v=n5ogV8qjCiA

Ross Shafer has become one of the nation's most popular conference Keynote Speakers in America because he is considered by many as the "Growth Guru" speaking to Fortune 1000 companies more than 80 times a year.

The key to his success lies in his energy to constantly study best practices that are a moving target. He loves to share how successful organizations adapt to buying habit trends - while other competitors become lazy and obsolete - only to be relegated to the corporate boneyard.

Ross' books focus on evolving innovation and leveraging the public consciousness to influence buying habits.

Ross' books include NOBODY MOVED YOUR CHEESE, THE CUSTOMER SHOUTS BACK, CUSTOMER EMPATHY, ARE YOU RELEVANT? and this new one, GRAB MORE MARKET SHARE.

In 2006, Ross founded the Customer Empathy Institute in conjunction with California State University at Monterey Bay to help smart leaders manage the changing state of customer service. For more information about Customer Empathy visit: www.CustomerEmpathy.org.

Leaders need to see this inspiring case study:
http://www.youtube.com/watch?v=8T54rQrMleA

Ross is also a multi-day conference favorite as an Emcee
http://youtu.be/HhhygtBwR7M

To contact Ross for your next meeting go to: www.RossShafer.com or call (703) 757-1204

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