VodaRed Man is a game where movie goers raise their arms in unison to act as a "virtual joystick" that controls on-screen elements. The audience swings their arms left or right to determine which way VodaRed Man should duck to avoid hazardous objects and retrieve as many ADSL packages as possible. The game was developed for Vodafone Portugal to promote their most recent ADSL product and has been running at the +Cinema movie theatre chain in the greater Lisbon area. (More info: www.ydreams.com)
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