Rethink That Drink PSA

This Public Service Announcement (PSA) was conceived and written by 7th and 8th grade students at Durham School of the Arts, North Carolina, and co-produced by Cirque Productions LLC and the students.

The PSA was developed as part of a project funded by the National Institutes of Health-Small Business Technology Transfer Program (STTR) grant, with a state match from the NC Board of Science and Technology. Cirque Productions partnered with the UNC Chapel Hill Center for Health Promotion and Disease Prevention on the PSA project and, with the support of the classroom teacher and principal, led the students through the process of writing a PSA. Students were then asked to choose a nutrition or fitness behavior relevant to them, research it, and write a PSA addressing that behavior.

The result is a series of four PSAs, conceived, written, co-produced, and co-directed by the students. These PSAs are meant to be widely distributed, so send the link to your friends and colleagues!

For more information about this project, visit http://www.hpdp.unc.edu/hpdp/index.cfm?fa=research.ProjInfo&ProjectID=37

Credits: Madie Streilein (student). Written by (in alphabetical order): Bea Balajonda, Javier Coronel, Rindelle McKoy, Madie Streilein, Arryn, Laura, Jaytarea

Category:

Education

Tags:

• UNC
• HPDP
• Soda
• PSA
• DSA
• Creative Writing
• Cirque Productions
• Health
• School
• rethink that drink
• sweetened beverages
• calories
• youth
• nc
• north carolina
• liquid candy
• lay off the liquid candy

[Mrworkingmedia]

Very nice little movie!! don't change anything. the message is simple and to the point and the visualization is great!

[Ishykawa]

Wow, you didn't even explain why that was bad for you... your supposed to consume 730000 calories a year, so 90000 from something u like doesn't do much.

[wataugariver]

An excellent PSA (although I would suggest that future versions would have the teen drinking from her reusable water bottle)...

[renee2996]

nice maddie