Marketing Strategy: How To Position Your Products or Services

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Uploaded by on Mar 30, 2010

http://www.MarketingBeyondAdvertising.com

Today's edition of Monday Morning Marketing Quote pulls a marketing strategy lesson from Al Ries and Jack Trout and their marketing strategy classic, Positioning: The Battle for Your Mind. The topic discusses your marketing strategy and how you should position you company, product or service. The key is linking your product or service to a mental association that exists in the customer's mind - one that isn't already associated with another company.

For more marketing strategy tips and techniques, please visit http://www.MarketingBeyondAdvertising.com

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  • My regards to Dave and Julie on their anniversary!

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