Send E-mails Directly From Print Magazine Pages?

NEW YORK (YouTube.com/AdAge) -- Can you imagine a business card or a print magazine page that can actually send an e-mail or facilitate the transaction of an online sale? Those are concepts that Livescribe CEO Jim Marggraff is working on. The Company's Pulse Smartpen -- which is a real pen containing a full-powered, internet-accessing computer -- is a tool that makes such actions conveniently possible. And the growing popularity of the under-$200 device among college students is creating a significant national audience for new sorts of print-based digital experiences.

Category:

Entertainment

Tags:

• media
• digital
• interactive
• internet
• web
• Smartpen
• Pulse
• Livescribe
• Idea
• Conference
• print
• magazines
• newspapers
• paper-based
• Jim
• Marggraff

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