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#FutureM 2011 - Massachusetts: The Future of Marketing is Here

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Uploaded by on Sep 13, 2011

Summary - Mobile, social, gaming, analytics, video, cloud... virtually all of the technologies that are redefining the practice of marketing today have their home, if they have one, right here in the Bay State. Why is that? More importantly, what does it mean for the future of marketing?
Event Partner -The Massachusetts Tech Hub Collaborative
Speaker-
Senator Karen Spilka, Co-Chair of the Joint Committee on Economic Development and Emerging Technologies
Jennifer Fremont-Smith, Co-Founder & CEO, Smarterer
Pat Larkin, Director, MTC's John Adams Innovation Institute (moderator)
Paul McNulty, Director of Marketing, IBM Enterprise Marketing Management
Eric Paley, Managing Partner, Founder Collective
Brian Shin, Founder & CEO, Visible Measures

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Education

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