Audi A1 - The countdown begins

A new name, a new segment, a new car. Is there a more fascinating challenge for a car designer? Bold and surprising design was what the Audi team was aiming for in 2007 when it designed the A1 project quattro for the Tokyo Motor Show and again in 2008 for the A1 Sportback concept for the Paris Auto Show. Both studies are emotion-packed visions for a new, young target group and the particular requirements of city driving, and have been systematically refined ever since. The future is almost here: The countdown to the A1 is on.

Category:

Autos & Vehicles

Tags:

• Audi
• A1
• Streetart

[FerrariandBMW]

German cars are seen as high status property?

I didn't know Volkswagen and Opel were seen as high status symbol.

[spassfaktorx]

peinlich, ist sehr arm

[ankhenaten2]

no you dont get it he speaks bad english with german accent to let people feel they are buying quality because german cars are seen as high status property and as a A brand,

[you2tube2you]

bringt den chairmen doch endlich einmal gescheites englisch bei. btw sieht man dass er abliest. wer zur hölle ist denn da wieder für das marketing zuständig