TEDxSaoPaulo - Jarbas Agnelli - 11/14/2009

Instead of choosing between making music and directing ads, Jarbas Agnelli chose both. In his AD Studio, designers and animators work side by side with musicians, coming up with ideas for films as the soundtrack is created. The idea of working with advertising came from his father, Laertes Agnelli, a respected art director, who gave him whole lessons on the topic when Jarbas was in his teens. Jarbas worked for influent agencies, such as DPZ and W / Brazil, the latter for 13 years. At the same time, music was his hobby: his band, Avenida Paulista, played in radios with its hit London is Not So Far. In 2002, Jarbas created the AD Studio, a production company that combines music and art direction. He won prizes at Cannes in 2000, 2001 and 2005 and he was the only Brazilian ever to win the Grand Clio, the most prestigious award in the American advertising industry.

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About TEDx, x=independently organize event
In the spirit of ideas worth spreading, TEDx is a program of local, self-
organized events that bring people together to share a TED-like experience.
At a TEDx event, TEDTalks video and live speakers combine to spark deep
discussion and connection in a small group. These local, self-organized
events are branded TEDx, where x=independently organized TED event.
The TED Conference provides general guidance for the TEDx program, but
individual TEDx events are self-organized.*
(*Subject to certain rules and regulations)

Category:

Entertainment

Tags:

• TEDxSP
• Brasil
• Brazil
• São Paulo
• TEDx
• TEDxSaoPaulo
• Jarbas Agnelli

[nanaturyna]

partitura musica-natural... nas mãos de maestro, se vê musica em todo lugar... visse??? bjs drica

[bekacynthia]

q gostoso!

[pimentapureza]

Maravilhosoooo!!!! QUE COISA LINDAAA!!!! AMEIII!!! =)

[brunabcravo]

Genial!

[janimaciel77]

Perfeito!!

[blessedbe9]

Bravo Bravissimo !!

[TheLiiiH]

*-----------------------*

[wfpereira]

Maravilhoso!

[DirceuTavaresUfpe]

O que se aprende com esse processo de criação?

Em que pode ser replicado?

Cage já fez experimentos assim com peixes no aquário.