Seattle's Best Coffee Relaunches Brand at Starbucks Headquarters

To celebrate the reinvention of our brand, red-capped invaders scaled the Starbucks headquarters building and stealthily replaced the famous "siren" atop the clock tower with the new Seattle's Best Coffee logo. The intent? To put Seattle's Best on the map as the universal symbol for great coffee.

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[Jason Rainbird]

@TheGregHafer its a fucking logo bro...all about the coffee man :)

[SAMUELDAVIDR]

@glissando23 They still sell Saturday's and Henry's you just have to ask for it because it no longer comes in small bags, they can hand scoop it for you

[12ophiuchus]

Wow REALLY!!?? LOL!!!

[ThePetSnake]

Glad we all base the quality of coffee based on the Logo. :-/

[mostwantedmex]

Lol Im A SBC Barista As well and my co-worker sent me these links but when i first saw the new logo a couple months back i swear i thought it was Pokeball.

[glissando23]

SBC new coffee blends are horrible. The got rid of Henry's Blend!!! They had several great blends like Post Alley and Saturdays. The bold smooth coffee is gone replaced by these new blends that taste like weak brown water!!

[nalgenesRULE]

bought some seattle's best today :)

[offbeatuniverse]

I can't believe how much a Cup o' Joe costs these days, I've been roasting at home, got some good tips from coffeeloverstipsandtricks (.) com