Communication Isn't Just About the 'What' But Also About the 'How'

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Uploaded by on Nov 17, 2011

By Gnosis Arts Media Group, an Internet public relations agency - http://gnosisarts.com/

In this episode of West Wing ("Running Mates", Season 7, Episode 10, January 8, 2006), vice presidential candidate Leo McGarry's chief of staff, Annabeth Schott, (played by Kristin Chenoweth), critiques McGarry's debate presentation. She points out how important facial expressions, gestures and tone of voice are to communicating one's message.

Communication is really an art, when you get right down to it. Having someone to assist us with polishing our communication skill can be a valuable public relations asset.

Good communication is not natural for most of us. Like everything, it takes practice in order to improve.

You'll notice that skilled communicators are quite deliberate in how they communicate - knowing when to pause in silence to gather their thoughts; being aware of their voice quality; being precise with their bodily gestures and facial expressions; only answering when ready.

Effective, purposeful communication is not just about the message but also the delivery of that message.

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  • I always kind of felt bad for Leo that he had to go through this.

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