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Preparing to climb the multichannel mountain

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Uploaded by on Aug 6, 2009

Preparing a multichannel marketing campaign? http://www.L2soft.com This video will take you through the marketing resources you need to prepare for your climb up the multichannel mountain.

Let L2 be your guide up the multichannel mountain: http://www.L2soft.com

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Howto & Style

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Standard YouTube License

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  • Did you hear of the contest we're running? Type 1 of the 2 most insightful comments on this video and you could win a starbucks card from L2.

    At this point, it's almost a surewin.

  • @genericmrs Thanks for the comment, we're glad you enjoyed the video. Using the data you have of your customers is definitely something to consider.

    It helps you make campaigns relevant to each prospect and will help you engage each person in 2-way conversations.

    Feel free to share with us how it works out for you.

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  • Entry: 12628

    Thanks for posting this video. I like the idea of keeping creepy out of the campaign by choosing appropriate incentives and colors based on age and current car color data. This is something I plan to suggest in future campaigns - we aren't doing this with our data right now. The plan for followup/sales involvement is especially helpful. This path isn't one I've seen laid out quite so nicely before -- very useful!

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