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Market segmentation: a case study

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Uploaded by on Apr 13, 2009

Learn more @ http://www.oxlearn.com An example of how knowing your market segments will help you to avoid th price commodity trap.

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  • I Love The Video It Can Increase My Knowledge An example of how knowing your market segments will help you to avoid th price commodity trap.

  • Good, I like that you share this video, I wish success always An example of how knowing your market segments will help you to avoid th price commodity trap.

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  • great help thanks

  • it is a fantastic lecture thank you

  • Great videos!!!!!

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  • there are 4 types of customers

    outgoing adventurous, loud

    price sensitive, need price plan

    needs time to contemplate,

    comfort level,

    majority respond to "see"

    about 15% respond to "sound"

    1-2% respond to "feel"

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