Digital Point of Purchase

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Uploaded by on Dec 22, 2009

We produced this video on DPOP, aka Digitial Point Of Purchase or Digital Signage as its now called while i was the Executive Producer / Head of Digital at Singleton OgilvyInteractive in 2004. It was put together to be played at a gathering of company CEO's and leaders at an Ogilvy Interactive conference which was held at the Guggenheim Museum in New York.

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