Sohio Standard Oil Weather Commercial (1960s through 1990s)

Here's the classic "Sohio Weather Sounder", as heard in a 1988 radio aircheck from WNCI in Columbus. The announcer is Dave Ryan, now morning man at KDWB in Minneapolis. Dave Ryan is still heard on WNCI from time-to-time as "Hiram".

This clip is originally from the radio ... the photos have been added to avoid a blank screen. After all, this is You Tube!

From the user comments section, it appears that the sounder has a title: "Sohio Snowbound". The sound was created by Vlad Malakar at Audio Studios when they were in Cleveland. It was created by sped up, reversed and feedback-looped tape.

NEW!!! Get a clean copy of this jingle at Jeff Roteman's Pittsburgh Radio Tribute site - http://user.pa.net/~ejjeff/boronsohio.html

Category:

Entertainment

Tags:

• Sohio
• Boron
• BP
• Standard
• Oil
• Amoco
• Arco
• Gasoline
• Commercial
• Weather
• Sounder
• KDWB
• WNCI
• Dave
• Ryan
• Columbus

[cartoonist1975]

This is why I love you tuibe. Sohio is BP. WELL / WELL ! Sad about what's happenning today with the company

[columbusmediatalk]

@cartoonist1975 - I miss Sohio but let's not be too hard on BP. Accidents happen.They are doing what they have to do to meet our demand for energy. Maybe we need to force ourselves back to driving fuel efficient vehicles?

[columbusmediatalk]

Today, 2-5-2010 a big winter storm hit Greater Columbus. As of this afternoon, the storm missed the Cincinnati area and Bill Cunningham was mocking the weather predictions on the air by playing this sounder repeatedly!!! lol

[falldownhard]

W O W!!! I remember those Sohio weather briefs - of all things to pull, this is SO cool - thanks!

[columbusmediatalk]

A clean copy is available at:

user(dot)pa(dot)net/~ejjeff/bo­ronsohio.html

[Donkey9900]

When you heard that "ching ching ching" sound during the Sohio commercial on the radio, you knew it was gonna be COLD that nite!

[TruWatcher]

Ah, the memory of that sound is burned in my brain forever...I remember it fondly, too, associating it with times when you knew it was going to be BRRRRRCOLD out the next day, which meant that maybe school would be closed...I think every kid who grew up hearing these radio plugs remembers that sound with a little wicked tickle of joy in their heart for that reason.

[jigglar]

Somehow that theme music reminds me of the beginning and end of Gary Wright's Dream Weaver tune from the mid 70s. :o)

[IwshIcldstrtover]

@columbusmediatalk Yea, and make it so that stupid rednecks and hillbillies who drive around in loud, obnoxious V8 driven trucks have to stop wasting gasoline because they think everyone in the world wants to hear/see their stupid truck. As long as we Americans are forced to rely on foreign oil, then V 8 engines should be yanked from the market.

[MLFromGeorgia]

@Donkey9900 I know. Just hearing that jingle made me shiver. I've always associated it with temps below 32, and lots of snow with it!

[PullMyPeeper]

disturbing sound.

[enigma413]

I liked SOHIO.

[sneakers55]

@usa02 Sohio was acquired by BP in 1987 (part ownership started out in 1968), but they didn't start switching the stations to the BP branding until 1991.]

[shatzi]

That's something else, what sounds can do. I hear this today and I still feel like I'm back at home, knowing it would be super cold whever I heard this, and hoping for a snow day.

[Reubenhubert]

I remember going from Cleveland to Pittsburgh along the turnpikes to visit relatives. After crossing into Pennsylvania the Standard Oli stations were known as Boron.

[roscoemorganmusic]

Oh yeah.....This is cool! That sound was made to jog the brain, and it does. This takes me back to Cincy, Over-The-Rhine, Wash. Park Elementary in the 70s. I would stay up late, transistor radio to my ear (Mom didn't know), and hear this sound...yep, it meant freakin' COLD and no school. Yay.