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Lytro Camera - Behind the Scenes with Coco Rocha

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Uploaded by on Jul 22, 2011

Three weeks ago I read an article on mashable.com about a revolutionary new camera called the LYTRO that requires no focusing whatsoever. In fact, believe it or not, all focusing can be done after the picture is taken.

James and I, ever the early adopters, immediately reached out to the company producing the camera and said we would love to work with the prototype. To our excitement, the very next week Lytro was kind enough to send out photographer Eric Cheng with the camera and together with my sister-in-law Rebecca Conran as stylist and James as Art Director we created our own little fashion shoot here in New York.

In fact this is the first EVER fashion shoot with the Lytro camer. Please go to oh-so-coco.tumblr.com to see the results.

Filmed and Edited by James Conran
Music by Adele.

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Top Comments

  • She's such an unbelievable model!

  • @OHSOOCCO Adele - Set Fire to the Rain

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All Comments (41)

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  • @GingerSnapsPhoto thats what we called high fashion. Odd yet unexpected.

  • @mariokluser and i want to treat you for a couple of words shuhhhh-thheee-ffuu***-uuuuhhh­pppp

  • I want to treat her for a couple of hot-dogs. She needs to eat something.

  • she was born to be a model

  • she reminds me of Geraldine Chaplin amazing model hope she goes into acting, I would love to see her on the silver screen

  • @TheSushiAssassin i was wondering the same thing. thought maybe this was a camera review or at least a test shoot. i think they put it in the title to get hits.

  • some of these photos doesn't look like it was take from a lytro. Check out the lytro picture gallery all their pictures are square and the quality are crappier then an iPhone. here's the real photo's of the video "lytro.com/living-pictures/149­"

  • it helped that someone was holding a reflector.

  • she's so good

  • the UGLY PRETTY~ <3

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