NewTeeVee Live: Greg Goodfried of EQAL

By Alison McNeill

The hopes and visions of online video a decade ago finally came to fruition in 2006. Over the past three years we have seen tremendous progress in Web video and in 2009 the number of professionally produced and user-generated videos, user adoption, and the introduction of new episodic Web video series will reach new heights.

We caught up with industry expert Greg Goodfried at the NewTeeVee Live conference back in November where he shared his expertise and thoughts during the Bridging the Gap Between Television and Online panel. Also on the panel was writer and producer Jesse Alexander, who we interviewed here. The two spoke about the idea of transmedia and the convergence of new and old media.

Goodfried is co-founder, president and COO of EQAL, a social entertainment company. He is also the co-creator and executive producer of the online video series lonelygirl15, KateModern, and LG15: The Resistance.

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