Uploaded by SocialInnovation on Oct 31, 2007
As the technology coordinator for Step It Up, Jon Warnow has fumbled his way around a blossoming digital revolution as the movement builds to stop global warming. The day after graduating college (February 1st, 2007) he and his friends from school began a 10-week mad-dash to build this movement. Without an organization, and without any money to start with, they plunged ahead and scheduled a "National Day of Climate Action" for April 14th, 2007. By doing so, he and his friends opened up the floodgates for a sort of open-source, geographically-distributed day of activism. And by the time the big day rolled around, they (with the help of writer/journalist Bill McKibben and an incredible array of organizational allies) helped coordinate over 1400 actions. The distributed actions represented all 50 states--and beyond. They were not only synchronized, but unified in their message and their passion. At every action, citizens issued a bold call to their elected leaders: "Step It Up Congress! Cut Carbon 80% by 2050!" By the time night fell on April 14th, the whole world could visit http://april.stepitup2007.org and see the evidence of this unified movement, and could feel its passion through a cascade text, photos, and videos of the day of action. And the message was indeed delivered to Congress with force--what once was considered a politically infeasible call (cutting carbon 80% by 2050) became the minimum standard almost overnight. Just two weeks after the National Day of Climate Action, both Hillary Clinton and Barack Obama co-sponsored global warming legislation that contain precisely the targets advocated by the thousands of activists around the country.
Jon is psyched to connect to the veterans and luminaries at the intersection of techology and social change, and is grateful to his friends at BiroCreative for the opprotunity. He is especially excited to pick your brain about what sort of tools and information would be necessary to build the first truly global social movement.
Category:
Tags:
License:
Standard YouTube License
-
0 likes, 0 dislikes
1:22
What is "web thinking?" --Favianna Rodriguezby SocialInnovation941 views
2:59
Why we went!by canada30forum182 views
4:35
GUMATHALKTIby erajendran94 views
2:18
The Social Uses of Technologyby seeleyv656 views
4:40
History Tomorrow ~ Printing Pressby fairblr5,064 views
5:10
Daniel Pink: A Whole New Mindby BetterLifeCoaches249,659 views
55:34
An anthropological introduction to YouTubeby mwesch1,774,488 views
1:34
Digital Open: An Innovation Expo for Global Youth (IFTF.org, Sun, + Boing Boing)by boingboingvideo732 views
7:42
College 101 - Eastern Mennonite Universityby JasonGarberEMU1,680 views
2:37
Whole Brain Communicationby businessbuffet1,883 views
21:51
C-SPAN: President Barack Obama 2009 Inauguration and Addressby CSPAN4,939,985 views
0:59
social justice and artby galharmat922 views
4:33
Last Comic Standing - Last Season's Champ - Josh Blueby gimmefunnyvideos1,288,925 views
1:00
Respect PSAby atomstream17,736 views
7:53
The future of earthby PONTOSS228,048 views
2:50
The sky has no limit V2 - line riderby AmbiquitY40,809 views
2:08
Sesame Street - ZZ Bluesby wattamack4100,975 views
4:53
Emergence (NOVA 1-2)by BonoboBill9,193 views
1:17
Respect PSA--with Creditsby atomstream9,910 views
5:48
Postmodern Times 2012by igwana3,331 views
- Loading more suggestions...
Link to this comment:
All Comments (0)