Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

Carolina Girl, a luxury event yacht, sails through online marketing

Loading...

Sign in or sign up now!
2,158
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on May 8, 2009

Carolina Girl, a luxury event yacht, boosts sales through online marketing. Obviouslee Marketing worked with owner, Captain Bob and his team to increase their web presence - tripling their sales in three months.

OM started with the company before the yacht was operating and started with a launch party on board so that local event planners and media could tour the yacht. Then a marketing strategy and public relations campaign was started to brand the Carolina Girl as the premier luxury event yacht. OM designed the Web site and ads to appeal to the decision-maker - the event planner or bride - by adding in 360 photography tours of the boat and imagery showcasing different types of events.

Now, OM and Carolina Girl are working to continue their online marketing presence to capture out of town brides and local wedding and corporate planners.

  • likes, 0 dislikes

Link to this comment:

Share to:

All Comments (0)

Sign In or Sign Up now to post a comment!
Loading...

0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more