This 90-second TVC was premiered during "Animo Night 2007: WE ARE ONE" on June 22, 2007, St. Benilde Gym, La Salle Green Hills. The spot's objective is to raise one billion pesos in funds for educational scholarships. It is the institution's dream that by 2011, the centenary of its presence in the Philippines, one out of five students in all 18 La Salle schools in the country are on full scholarships.
The "It's Your Turn" Pinwheel TV Commercial was conceptualized during a creative workshop at the La Salle Villa, Tagaytay, in May of last year (2006). Directed and edited by Chuck Gutierrez, the commercial stars Gener Romulo, a street child from the Kuya Center in Quezon City, and was shot on location last June 19, 2007 at the soccer field of La Salle College Antipolo. We'd like to thank Br Manny Hilado FSC for facilitating the shoot.
Thanks, too, to Magda de Leon and Cecil Ravelas of De La Salle-College of Saint Benilde for the voice over. Director of photography was Bernard Dacanay; and soundtrack composer was Nani Naguit.
Our people should now find the strength and the courage within to redeem themselves from their blemish, to make their leaders accountable to them and be vigilant of their rights and freedom. Nothing less.
The life lived by Corazon Aquino is the prayer of St. La Salle in action. She lived the prayer and our people should be guided from her example. She is an inspiration to us all.
God bless Corazon Aquino! God bless La Salle!
danceswiththewolves1 2 years ago
SIGNUM FIDEI
Beneath the light of one bright star, hope was born.
...Christian Brothers (FSC)
deangomez 4 years ago
It's time to step forward and be counted as we make a difference to, transform lives, touch hearts, develop minds and strengthen spirits the St. La Salle way through 18,000 scholarships for the poor for only P250.00 every 3 months for 5 years. School spirit is nothing if not translated to 300 years of Lasallian "Faith and Zeal"...Animo La Salle!
deangomez 4 years ago 2
Uh...Oke...
Klapje 4 years ago