Mickey Mouse Monopoly Part 1

The Walt Disney Company is a powerful force in creating childhood culture all over the world.
Presenting a worldview based on innocence, magic, and fun, its products are endorsed by parents
and teachers, and are enthusiastically embraced by children.
Behind the images of innocence and fantasy, however, is a transnational media corporation
owning media production companies, studios, theme parks, television and radio networks, cable
TV systems, magazines, and internet sites. Disney is now one of the six or seven largest media
corporations that dominate control most of the mass media in the world.
A troubling question concerns the extent to which our view of the world may be skewed by such
a concentration of power in these corporations that mediate images of our world to us, and the
resulting impact on informed participation in our democratic society.
Disney's impact is especially worrisome in view of its role as a major purveyor of the stories that
will be used to construct children's imaginary worlds as well as their notions of the real world.
Mickey Mouse Monopoly is a powerful and effective documentary that owes its power and
effectiveness to its unswerving and persuasive marshalling of evidence and testimony to argue its
case against Disney. It is a good example of a "point of view" documentary, that is, one that does
not purport to present an "objective" or "balanced" overview of all possible points of view
regarding its subject, but rather presents a clear and consistent point of view. Please note,
however, that "point of view" most assuredly does not mean biased or unfair, only that the
creators of and experts in this documentary are honest and straightforward in making clear their
value judgments as they critically examine Disney's power, influence, and responsibility.

Category:

Education

Tags:

• Walt
• Disney

[ucantstopdatruth]

thanks for putting this up..i been looking for this for ages...

[ucantstopdatruth]

its so true what is said towards the nding about images leaving lasting impressions...i mean how many playboy pin ups/porn stars look like human silicone barbie dolls..thats one small example what they /we grew up with and absorb into ur physche

[jagzerox]

dude what year is this from?

[icecold99]

some people are so blind to the facts LOL psychology is the most in depth and ambiguous study. Yes..subliminal messeging has no impact on your life..LOL. its to the point where people are defending their oppressor!!!

[martyxcallsiefer]

this is my essay due tomorrow 0.o

[NikiPaprika]

@ucantstopdatruth It really is, and that use of the make up advert as an example sent shivvers down my spine, because I lived in a time as a kid, the ads for female products were rather sexualised, to the extent that when I was 11-12, other girls my age were dressing in short skirts, and even wearing boob-tube tops stuffed with tissue to school parties, because it made them "grown up" and "cool".

[NikiPaprika]

This is completely missing the point, but does anyone else think Dr. Justin Lewis looks and sounds like he could be closely related to Simon Cowell?

[TruthRealm]

disney has a bad past look up perverts and disney its disgusting......walt disney is disgusting too......disneyland is a pedo playland its disgusting

[eatnosenuggets]

Why aren't any hot college chicks dissing Dinsey? THat's because they aren't on their high effing horses. Quit interviewing the unibrows and the homliest looking nasties on campuses.

[pocopolloloco]

thanks for uploading!

[jeremiah168lms]

Thank you for putting this up!

[dironifish]

Look what the movie "Bambi" done for deer hunting.