This video is about Italian leather briefcases and handbags from Medici of Florence (a.k.a. I Medici). I Medici has been in business since 1947. For a long time, the company made leather briefcases/laptop bags for other brands. In 1996, current owners Silvana and Stefano decided to create their own brand and call it Medici of Florence. Although they are not related to the Medici family, they take immense pride in their Florentine heritage. The Medici built many historical palazzos in Florence during their rein. They were also great supporters of arts and commissioned works from Michelangelo and DaVinci, which made Florence famous. Silvana and Stefano are aiming to continue this tradition and spread the word about Florence through their high quality vegetable-tanned leather goods.
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