IIR Technology Driven Market Research Event - Opening Remarks - Part 1/4

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Uploaded by on May 10, 2011

Lenny Murphy from BrandScan360 gives the opening remarks and presentation for the 2011 TDMR Event in Chicago.

He is Joined by Roxana Strohmenger (Forrester), Kristin Luck (Decipher) , and Kristin Switzer (Beacon Research), for an interactive panel.

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Science & Technology

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