The new Honda Accord: comfort, refinement, premium features and technology

The new Accord boasts a more involving drive with improved dynamics, comfort and stability. This video explains all the premium features you'll find in the refined Accord.

Transcript:

Immediately you sit in the car, you feel cossetted, you feel part of the car, there's a cockpit environment. And when you touch every aspect of the car, the materials feel right, the switches feel solid, there's a positive movement. And it's those touchpoints that we believe are absolutely critical to making that driver environment one that the driver believes in, feels comfortable in and has the real confidence.

For me, the driver position is fantastic. Particularly in the GT form, it feels sporty, you sit in the driver's seat, you're hugged by the seat, your steering wheel feels like it's sports-derivative. And then the actual drive is so involving, you feel at one with the car. It does deliver on that experience.

We focussed very much on delivering dynamics that are best-in-class. So we've measured it against the BMW 3-series which we believed was up to now, the best, and I think we've delivered against that.

It is a lovely car to drive. I've driven it many times now. It is in my opinion a superior product to its predecessor, and will go towards competing in the premium sector.

Really I think the key is when you drive the car, you're going to feel the difference. I mean the looks are good but the actual road holding - the investment that's been made in the new suspension at the back is going to give it a much more involving drive.

This is a car that not only will deliver comfort and refinement but also the thrill of what Honda stands for - great engines and a great chassis with high levels of technology.

I think for customers that driving experience will be something that they will relish. And that's what part of the Accord refinement is about. A sporty car but one that is also very very enjoyable to drive.

Honda - The Power of Dreams.

Category:

Autos & Vehicles

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• The Power of Dreams

[cattleman6420012000]

This an excellent quality car. The front seats are incredibly comfortable. It was voted No1 by "Which"UK 2009 for reliability etc. In the UK it is imported from it's Japanese assembly. A manager of a main UK dealership told me.

[phtmexplo]

Why buy any overpriced German BMW, Mercedes, Audi, .... if u can buy this !!!

[soska247]

@AUDIvsHONDA my friend audi have door seal unglued it was glued not like on cheep honda ufter 5 years still good,wtf audi quality? Same for bmw all kinds of problem electric and so on,if you make more then 8.000 a month you can aford fixing it good luck.

[dgreatestlover]

phtmexplo your 110% right these are beautiful test drove one recently, unlike most cars in its class it catches your eye i love it have had hondas for years superb quality and reliability!

[nathanbuon]

When did they decide to blend the Acura TSX and and Honda accord together for the next generation? Or is it because they running of idea for designing?

[Toni7859]

Is this going to be the '13 Accord for the US?

[korrawitnaubon]

I LOVE THAT CAR , IT SO EXCITING .....

[Lisalapka]

@AUDIvsHONDA денег не хватило?))) или ауди бесит?)я тут между ягуаром и ауди тачку выбирал так мне в салоне ауди старший мастер цеха сказал ауди на 40 процентов хуже хонды по надежности. И говорят лучший автомобиль будет либо ауди с надежностью узлов и агрегатов хонда либо хонда с комфортом ауди. последним проще сделать авто комфортным чем первым надежным...

[AUDIvsHONDA]

МАШИНА ДЕШЁВКА !!!

[blondesuperman]

"measured against the 3-series which was up till now the best"... The accord is a good car but dynamically will never compare to the 3-series, The BMW is Rear Wheel Drive, with all the dynamic advantages that come with that... The Honda front wheel drive - all the tech in the world can only only try and limit the fundamental problems of FWD - torque steer, lack of traction, weight imbalance front to rear...

[cattleman6420012000]

@blade004 As far as I know, those older European Honda Accords had an excellent reputation. If you look up Honest John UK and go to the " Back room" forum, you will find some interesting information. One fellow had a bad one; but normally Honda is fantastic. In December 2007 I hired a 2.4 petrol auto Honda Accord Euro when staying on holiday in Cape Town. I absolutely adored the car. The latest Honda Accord Euro won "Car of the Year" last year in South Africa.