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Channel 4 (@ Wildfire '07)

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Uploaded by on Jun 4, 2007

Cameron Saunders, Head of Marketing (digital) at Channel 4 TV, and Mark Tutssel, Chief Creative Officer at Leo Burnett Worldwide, chat about...

Cameron Saunders, Head of Marketing (digital) at Channel 4 TV, and Mark Tutssel, Chief Creative Officer at Leo Burnett Worldwide, chat about...

* The controversial Channel 4 documentary The Great Global Warming Swindle
* Earth Hour
* The John West salmon viral ad.
* How 4oD is performing (4oD is Channel 4's online on-demand service)
* Whether US brands are prepared to experiment as much as UK brands

Notable mentions
----------------
General Motors
George Monbiot
GM
John West
Oprah
Pontiac
Second Life
'Skins'
Social activism
WWF

Produced by www.ResearchTalk.co.uk
Recorded @ www.wildfiretheconference.com

Category:

People & Blogs

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License:

Standard YouTube License

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All Comments (3)

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  • Cameron is my dad!

  • my dad lol

  • LOL there is my uncle Mark Tutssel:D

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