Desktop Publishing Giant Creates Innovative Web Based Service for Small-Business Market

Two decades ago, Quark changed the course of traditional publishing applications with its QuarkXPress® desktop publishing software. Today, the company provides publishing and commercial printing solutions to customers around the world across multiple channels. To reach more customers in the small-to-midsize business market, Quark wanted to offer a service combining the flexibility of Web-based computing and the richness of PC-based software. It used the Windows® Azure™ platform and Microsoft® development tools to create Quark Promote, a service in which customers use professional design templates to create custom marketing materials that can be picked up at a local printer or received by mail. The service lets Quark tap into the Web-to-print market, helps its business partners increase revenues, and provides customers with an easy, affordable way to create high-quality marketing materials.

Category:

Science & Technology

Tags:

• Quark
• Windows Azure
• Microsoft
• Cloud Computing