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Gladys Portugues at Better Bodies, circa 1985

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Uploaded by on Aug 17, 2009

A few weeks ago, I uncovered an old VHS tape [remember VHS?] that I produced around 1985. The opening segment was a four minute music video that I put together to introduce the advertising world to Gladys Portugues. MTV had just launched a few years earlier, so I guess that is what influenced me. The point I was trying to make was that as womens bodies began to change and get more muscular through serious weight training, advertisers would need to take note, and reflect that. Enter: Gladys. Excuse the quality, but it is a 25 year old VHS that has been converted to digital.
Length:4:06

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Entertainment

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Uploader Comments (brianmoss)

  • hmmm...dont remember this...what is your last name?....email me direct if you like

  • "girls on film" duran duran....

  • thanks burlyman, i appreciate that...it was a magical moment for many of us.....brian

  • your welcome.....stay tuned for more.....

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All Comments (15)

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  • Oh Brian, Even just 11 years ago you saw me and I could tell you thought of Gladys. Yes, we were platonically acquainted but I could see you thought of Gladys while you were with your blond romantically inclined friend. Hope all is well. Gloria

  • What's the artist and name of the song at 1:12

  • Thanks for taking me back over 2 decades. You really did something special with the Better Bodies fitness centers, getting people into fitness who otherwise wouldn't. You were one heck of a marketer-- you were in all the mags back then, finding numerous ways to market the Better Bodies name and the girls, like Gladys, with whom you were associated/managing. The whole industry has changed since those days...

  • Wow! I remember this one...and I remember doing sets of those roman chair squats back "in the day" thanks for sharing. Gladys is a fond memory

  • Gladys was beautiful in every way; it's too bad that advertising execs and casting directors did not know how to handle a woman who was outside the norm in her muscular definition yet still possessed such extraordinary traditional beauty. Unfortunately, they still don't get it!

  • Great Video! I truly love Gladys Portuguese. I hope her marriage to Van Damme keep on lasting.

  • Great stuff Brian. Thanks

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