Businesses Step Up Use of Social Media for Recruiting

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A staggering 14.4 million Americans used social media to find their last job in 2011 already and it seems that a majority of businesses are going to be turning to social media to find and evaluate job candidates says Erica Swallow from Mashable.

So it is going to be increasingly important for jobseekers to be up-to-date and technically savvy with LinkedIn, Facebook, Twitter, Google+ and YouTube.

From now on it will not only be necessary to have a WOW factor resume to win an interview, it will also be extremely important for jobseekers to ensure that their resume and social media profiles are in alignment, because a survey has shown that 1 in 3 hirers rejected job applicants after reviewing applicants candidates online information.

The same survey, carried out in the USA in 2010, indicated that 89% of employer companies intended to use social media to recruit in 2011 and 86% said they believed that candidates should make their social media profiles more employer-friendly.

92% of hiring managers last year used or planned to recruit via social media and of these 86% used LinkedIn, 60% Facebook and 50% Twitter. Growing in importance is "fit and personality" in the success of candidates because 24% of hiring managers said they found these attributes from social media profiles.

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Education

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