BCBSNC CEO Brad Wilson discusses Let's Talk Cost

Hear Brad Wilson, CEO of Blue Cross and Blue Shield of North Carolina, talk about the problem with medical costs and how the insurer is working with others to improve quality and rein in costs. He also invites and encourages you to share your own ideas—after all, they could become the company's next initiative. Share your ideas at www.letstalkcost.com.

Category:

Nonprofits & Activism

Tags:

• BCBSNC
• BCBS
• Blue Cross
• Health Insurance
• Health Insurer
• Crowdsourcing
• Medical Costs
• Solutions
• Partnerships
• Collaboration