Strongest Reporter Smashes UnBreakable Phones at CES 2010
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Uploaded by JulesTechnologys on Jan 12, 2010
"Strongest Reporter" Smashes 'Unbreakable' Cell Phone During CES 2010 -
If you're going to market a cell phone as "unbreakable," you better make darn sure that it is, in fact, unbreakable. Otherwise, it's like painting a bull's-eye on your back and walking around town telling folks you're Superman.
During a CES 2010 demonstration, News reporter Dan Simmons called one manufacturer's bluff, and felled its supposed cell of More.. steel. In this hilarious outtake, Sonim CEO Bob Plaschke tells Simmons that he could drop the Sonim XP1 from a 10-story building, leave it under 20 feet of water for 30 minutes, and even hammer a nail with it. "If you find a way to break it, we're going to give you a free phone," Plaschke tells the reporter.
Simmons proceeds to dunk the phone into an aquarium, pulls it out of the water, and the phone's still ringing. Since that didn't kill it, Simmons goes one step further. He smashes the phone, screen first, into the sharp corner of the fish tank. As you might expect, the screen shatters, and Sonim's ridiculous marketing slogan along with it.....lol
Top Comments
All Comments (33)
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Too bad the screen's made up of what, like 4 pixels on this video? I can't see it broken. Well done to whoever compressed it.
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@Grlight221 most marketing now requires the word "virtually" before unbreakable and bulletproof.
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but will it blend?
1 year ago 2
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fail. they need to put that in failblog.
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get this man a free phone!
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What the hell happened?
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My droid can take more than that
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@paulinab1027 lol you try but there is never any pr like FIRST pr Sonim had their chance
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can someone say unsinkable as in the titanic?
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Are you sure it shouldn't of said the most breakable phone in the world
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they will run out of business quick if they dont fix that issue.
NoxNoctisUmbra 2 years ago 9
I Iaugh at words like unbreakable, bulletproof ect
Grlight221 2 years ago 9