Produced by Adam Klugman and written by Jefferson Smith of the Bus Project, this winning sixty second commercial marks the beginning of a new day for democratic party brand messaging. Entirely affirmative, specific and unapologetic about the principles which root the party in a proud history, "America's Party" :60 tested extremely well, scoring almost as high with republicans it did with democrats. To date, the DNC has done nothing to disseminate the spot, in spite of winning the contest and its unusually high dial test marks.
It's a great ad but MSNBC didn't rip you off with "Lean Forward". Get a life, and pick on the mean greedy people (GOP) Greedy Old People.
pheramones 1 year ago