Breastfeeding holds many long term health benefits for both mother and baby. Families should be encouraged to breastfeed for as long as possible to reap these benefits.
I really like the catch phrase for this ad - "Every Month is a bonus." It encourages those who prematurely wean at 6 months or whatever to just try one more month, which could lead to one more and one more, etc. It also encourages those who are longer term BF-ers to just keep going, and perhaps allow the child to decide when to wean. I think this is an effective ad. Well done!
We nees this ad in the USA!
penelopez1 4 years ago 2
I really like the catch phrase for this ad - "Every Month is a bonus." It encourages those who prematurely wean at 6 months or whatever to just try one more month, which could lead to one more and one more, etc. It also encourages those who are longer term BF-ers to just keep going, and perhaps allow the child to decide when to wean. I think this is an effective ad. Well done!
Jo
notchalk 4 years ago 3