Detailed interview of Leland Hardy, Founder of B.I.C.E.P.S. - The Business Institute for Continuing Education in Professional Sports & Entertainment, the business education program that Mr. Hardy, a Wharton School and Lauder Institute alumnus, created at The Wharton School to teach professional athletes and entertainers about business and financial managememnt. The program also features interviews of Wharton School professors and administrators, as well as NFL, NBA, and other professional athletes talking about Mr. Hardy's program. Mr. Hardy is the creator and originator of the business education concept for specifically addressing the business education needs of professional athletes and entertainers...
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