Todd Rundgren Time for the Music Industry to Evolve pt 2

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Uploaded by on Oct 28, 2009

The Entertainment Gathering 2008
Monterey, CA
Dec 13th, 2008
http://www.the-eg.com/

Highlighting the flaws of the music industry, musician and computer programmer Todd Rundgren says, "music is a service, not a product" and should be marketed accordingly.

EG is the celebration of the American entertainment industry. Since 1984, Richard Saul Wurman has created extraordinary gatherings about learning and understanding. EG is a rich extension of these ideas - a conference that explores the attitude of understanding in music, film, television,

radio, technology, advertising, gaming, interactivity and the web - The Entertainment Gathering

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Uploader Comments (darklybrooding)

  • Actually Todd, Before the Walkman, "music left the home" by way of car radios and later car 8-track and cassette tape players. There were also portable battery operated transistor radios with headphone jacks in 1954 when you were 6 years-old. In the early 1970s came portable cassette recorders and Boom Boxes well before the time of the Walkman. The Walkman's only inovation was it's light weight and small size with a belt clip, so morons jogging wouldn't hear the truck that mows them over.

    MSTV

  • Actually @MusicStudioTV although your right about earlier portable music players, you arent understanding the conversation, which deals with the mass marketing and propagation of the music industry on the back of plastic disc sales masquerading as product. Radio is a service(free) not a product. And the plastic disc industry needs the discussion due to the current ready availability of any-all music files available on the internet for free to upload to those portable devices that play them.

  • con't The Walkman was innovative for creating a personal music experience, as Todd terms it, and was partially responsible for the mass plastic disc sales of the 80s due to its acceptance into pop culture, not to mention for what it COULD have been(an open source mp3 editor and player). People like David Bowie continue to champion these industry busting themes by allowing people access to the source material to mix and create their own 'product'. Look at me telling you your own business,...

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  • The quality of the Walkman outweighed by far any other existing system. The quality was equal, if not better, than that which you could get from your stereo. I remember being very impressed by the sound. It was a true leap in technology. And yes, it was the first time technology and recording, product, were in the control of the consumer.

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