Coca-Cola executives explain an evolution in the way the Company connects with people around the world. The company has established a strategic approach for marketing communications called "Liquid and Linked". Everything Coca-Cola does will be both "liquid" and "linked" as the company tries to forge ever-deeper connections with consumers.
I want to speak my mind about the Coca Cola brand. Where can I start a dialogue?
erlendheggen 5 months ago