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How to Start a Fashion Line in Today's Market

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Uploaded by on Mar 12, 2008

This is about 6 years old and a little dated. Our workshops are a full 6 hours and we never have more than 10 students per class. www.globalpurchasinggroup.com for more information. Mercedes Gonzalez is Director of Global Purchasing Companies, a full service buying office that plans and implements retail strategies. She is an expert with experience in every facet of the garment industry. Mercedes consults, teaches workshops, and write for trade magazines. Her company, Global Purchasing, works with new designers, manufacturers and retailers to help them to succeed in today's market.

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Uploader Comments (nyfashionbuyer)

  • Thanks for your post. Could you also please post the rest of this presentation which I feel is really interesting.

  • Hi,

    Thanks for your comment. The thing is that youtube only let's you post 10 mins. You can go on the NYPL website and find the balance of this workshop there. Truth be told this is a 6 hour crash course that is best taken in person. We offer workshops all the time and the class is limited to 10 people so there is time for everyones question and answers. Also this workshop that you are watching is about 5 years old....much of the information has been updated!

    Best

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  • well I would much prefer not to be famous, and if I wanted to become known I would put my face on a few shirts. then not tell them it's me so the essence of me would exist for ever in a shirt

  • @nyfashionbuyer - This is Amazing information How can I go about Taking these courses? I'm in the ny metropolitan area. Due tell, and thank you soo much for this introduction.

  • Thanks. Thats helpful

  • might I add that in the past 5 years the internet sales on clothing have come a long way, due to the increase and popularity of the internet. I wouldnt be surprised if its more like 10%. Also, I would like to know how she found out these percentages, did she personally as every person who has payed for somthing on the net?

  • that was superb... i cant believe it is 5 years old.. the principles are still the same.. im glad i watched this.. there goes my idea for marketing/selling on the internet.. 1% sheesh! i would love to take this class in person

  • i love it i want more !

  • THANK YOU

  • i am a designer and i work for a full package company... great video, i want more. great job...

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